Mini
Peak District
MINI Clubman Social Media Campaign Photography
MINI commissioned me to create a series of lifestyle and automotive images for a MINI Clubman social media campaign, with the stunning landscapes of the Peak District and Castleton providing the perfect backdrop. The rugged roads, dramatic scenery, and iconic locations aligned perfectly with the campaign's vision, helping showcase the MINI Clubman's adventurous spirit, practicality, and distinctive character.
Working throughout the Peak District National Park and around Castleton, the aim was to produce authentic, engaging imagery that reflected the freedom of the open road and the lifestyle associated with the MINI brand. The resulting photographs were created for use across social media and digital marketing platforms, helping tell a visual story that connected the vehicle with exploration, adventure, and the beautiful British countryside. This commercial automotive photography project combined brand storytelling with striking landscapes to create content that was both visually impactful and true to MINI's identity..
